Detail A3Client
In production

Great Big Photography World

A photography education business. They hired us in August 2020 to make their WordPress site fast. Today we run their whole platform, and the systems that grow it.

Members moved2,300+From WordPress to TribeCrafter
Articles768Migrated with the community
Old links800+Redirected, so they still land
PlatformTribeCrafterUnder their own brand and domain
Growth and AISince 2026Built and run by us
A–A
Where it started

The work began with their site’s speed.

2020

Make our site fast

Their job post asked for real experts only.

Then

Their community site

We ran and extended their WordPress community and course site for years.

2026

Moved onto TribeCrafter

Members and articles came across, under their own brand and domain.

2026

Growth and AI

Landing pages, lead tracking and an AI operations platform, run by us.

B–B
The move

Members, articles and every old link came across.

Members
2,300+, with their profiles
Articles
768
Old links
800+ redirected, so links and search results still land in the right place
Domain
Their own, live since September 2026
Languages
English, German, French, Dutch
C–C
What we run now

Two systems that grow the community, built and run by us.

Detail C1Growth
In production
C1

One relay for every landing page

Every campaign page posts to one relay, which records the lead and passes it on. If its database is down, it still keeps the lead.

How we did it
Problem
Paid and partner campaigns each need their own landing page, and every sign-up has to be counted once, credited to the right campaign and passed on to registration.
What we did
We built a landing-page factory whose rules are checked automatically on every change: static pages only, real proof only, no fake countdowns. Every page posts to one small relay that records the lead, sends the conversion to the ad platforms and hands the visitor on to sign-up. If its database is down, it writes the lead to a local file and the visitor still goes through.
A sign-up, step by step
  1. 1A visitor signs up on a campaign page
  2. 2The relay records the lead once
  3. 3The conversion goes to the ad platforms
  4. 4The visitor continues to registration
Database downLead keptin a local file
Detail C2AI
In production
C2

An AI operations platform

Their research, outreach and content agents run on one platform we built, with spend tracked per agent and per model.

How we did it
Problem
Growing the community means a steady stream of research, outreach and content work.
What we did
We built an in-house runtime that runs their agents, for example for research, podcast pitches and video thumbnails, and sends each task to a suitable AI model. It reports each month’s spend by agent and by model. Their marketing team also uses our SEO tools: audits, content drafts, rank tracking and checks on how AI assistants mention them.
AI operations · since 2026
AgentsResearchOutreachPodcast pitchesVideo thumbnails
ModelsSeveralchosen per task
SpendMonthlyby agent and by model
SEOAuditsDraftsRank trackingAI mentions
D–D
All work Next caseHiring pipeline